“Only three things happen naturally in organizations: friction, confusion and under performance. Everything else requires leadership.”
Tim Finley is the Chief Marketing Strategist at Mars Hill Media. Finley is a sales and marketing leader with experience as a CEO and CMO in direct response, digital and brand performance media. He has worked with many CEO’s and CMO’s creating business strategies both businesses and non-profit organizations. His e-mail is firstname.lastname@example.org
Business Growth Strategy | New Business Ideation | Performance Marketing Platforms | Sales Enablement | Account Based Marketing (ABM) | Narratives & Storytelling | Content Marketing | Customer Experience (CX) | Digital CEO | Direct Response CMO | B2B | B2C | New Business Development | Leadership Transitions
Southwest Airlines | Life Time Fitness | Pizza Hut | Cirrus Aircraft | Renewal by Anderson | Life Lock | RF Technologies | Hemablock | Children’s Cancer Research Fund | Bose | Select Comfort | Fairmont Hotels | Spreading Hope Network | Vet Pharmaceuticals | Direct TV | Hemablock | North American Mission Board (NAMB) | Free Wheelchair Mission | Zimmerman Reed | Acton Institute.
Recent Client Deliverables and Verticals:
Organizational Strategy for New C-Suite Leadership Roles
Fractional CMO Strategy for International Medical Companies
Digital Strategy for Nationwide Inner City School Network
Senior Partner of Management Consultancy Firm
“Courage is the only virtue you cannot fake.”
-Nassim Nicholas Taleb, Author of the Black Swan
Leaders must have the courage to say what they REALLY think. Courage to say what they REALLY believe. Courage to disagree with members of their own team—even their CEO.
But in many companies, courage to say what you KNOW to be true is severely lacking. Political correctness in business can elevate sensitivity over truth making even good leaders timid and risk averse. In Minnesota, where we’re located, the veneer of “Minnesota Nice” muddles the waters even more turning many strategy sessions into “let’s all get along without telling the truth fests”.
But leadership teams need courage to speak truth. So they can quickly squash bad ideas. And move to execute Big Bold Ideas to scale thier business against competitors. At Mars Hill Media, we help leadership teams foster courageous strategic sessions. If interested, we should talk.
One of the tests of leadership is the ability to recognize a problem before it becomes an emergency.
The weakness of a leader is proportionate to the number of truths that must be kept from them.